Natural strength from within: Hair repair concept

Consumer demands for highly effective hair repair treatments continue to grow. Our Hair Repair Concept fully meets that need.

With our key ingredient Gluadin^® WLM, we are able to offer an innovative, wheat-based microprotein for hair repair applications. Due to its low molecular weight (below 1,000 Dalton), this ingredient can penetrate deeply into hair shafts to repair, strengthen and protect hair from within. It significantly improves hair stability and hair breakage by more than 80 percent. In addition, it regulates the inflammation process, helping soothe sensitive scalps.

This ingredient is ideal for positioning hair repair treatments like shampoos, conditioners, hair masks and milks with marketing claims such as “repairs hair from within”.

Dimensions:   Feel   Effect